About us

Heart and soul

Full-service podcast agency with studios in the heart of Soho. Expertise in production and growth across audio, video, and social.

Rise above the noise

More than a production company, Viral Tribe Entertainment are a tribe of creators, collaborators, and storytellers. A tribe that loves creating incredible podcasts to help our partners rise above the noise.

Driven by youthful curiosity, and a relentless quest for innovation, we are guided by tribal elders wise enough to know that hope is not a strategy, and that feedback is a gift.

We believe in showing up and paying attention, we thrive on solving the impossible, and most of all, we infuse joy into everything we do.

Our teams

Creative

We really get under the skin of who the show is for and build original concepts for them.

Once we have nailed our great idea, we support you through each stage of the creative journey. This includes format, design, the science of titling the show and how you describe it to your new audience.

Our teams

Production

No technical jargon or overwhelming options, we simply fulfil your podcast needs from start to finish.

Our team of smart and delightful experts do all of the heavy lifting to produce, distribute and promote your show across all podcast, video and social platforms.

Our teams

Promotion

We have the experience to lock onto sharable moments that go viral.

Strong social clips are vital for growing your podcast. We know how to identify the spark that will ignite explosive audience growth through viral social growth. With a strong depth of experience in marketing and PR we have all the tools to promote your show.

The dream team

CEO

Jon O’Donnell

Former news media and publishing executive, now CEO of Viral Tribe.

Shaping the creative, cultural, and commercial direction of the business to drive meaningful impact for our partners.

Group Commercial Director

David Cooper

With over 25 years’ commercial experience across the audio landscape and leading sales teams at both Spotify and Global.

David creates strategies and generates revenue from everything from radio, podcasting, streaming services and digital audio ad tech.

Head of Content

James Carpenter

Award-winning producer with a wealth of experience in creating content across multiple platforms.

As Head of Content at Viral Tribe, he has developed our hit podcasts Binge! and Paula’s Marathon Run Club.

Production Co-ordinator

Vic Amott

Overseeing all our podcasts, managing scheduling, talent, and budgets to keep things running smoothly.

With a background in live podcast production and a film degree from Bath Spa, Vic loves bringing creative projects to life.

Social Media Manager

Oli Francis

The social media and marketing wiz at Viral Tribe.

Oli looks after all of our podcasts’ social channels, turning ideas into viral moments.

CFO

Manish Malhotra

Having run the operations and finances of media organisations as an executive for two decades, Manish now advises early-stage media & tech companies.

He works with our creative and energetic team to help scale and shape our business.

Videographer

Al Nolan

Our resident videographer and video editor with a keen eye for detail and storytelling.

With a passion for dynamic editing, Al helps brands and individuals tell their stories in a visually captivating way.

Head Of Studio

Rachael Cooper

Looking after our wonderful podcast studios and all elements of production here in Soho.

Previously managing online radio station Soho Radio for 10 years, Rachael has the audio, production, and organisational skills to bring your podcast to life.

Follow the heard

Make an impact with unskippable storytelling. See what we can do together.